👑 Google’s $94B Quarter: Can the Ad King Survive the AI Coup?

Ad revenue is booming, cloud’s climbing, and AI’s exploding — but Alphabet’s search monopoly is under threat, and Wednesday’s earnings could shake Big Tech to its core.

Alphabet ($GOOGL) reports Q2 earnings Wednesday after the bell, and while the tech giant is still the undisputed king of online ads, the market’s asking a new question:

Is Google about to eat itself with AI?

With the Nasdaq at record highs and AI spending hitting hyperspeed, Big Tech earnings have become a macro event — and Alphabet’s print will be a barometer for:

• 💸 Ad market health

• ☁️ Cloud growth amid budget tightening

• 🤖 Whether AI is really making money—or just burning it

This isn’t just another earnings call. It’s a pulse check on consumer demand, enterprise spend, and the tech rally’s staying power.

Let’s decode it all 👇

🧾 Q2 Snapshot:

• 💵 EPS: $2.17 expected (↑ +14.8% YoY)

• 📈 Revenue: $93.86B (↑ +11% YoY)

• 🔍 Search + Ads: $52.8B est. (↑ +9%)

• ☁️ Cloud: $13.11B (↑ +26%)

• 📉 YTD Stock: -2% (while $NVDA, $META ripped)

Why it matters:
Big Tech is powering the S&P 500’s rally in 2025 — but Google’s underperformance is a red flag. If this earnings report disappoints? We could see profit-taking ripple across markets.